Ibm swot essay

Changing consumer buying behavior from online channel could be a threat to Ibm swot essay existing physical infrastructure driven supply chain model. Porter, Competitive Strategy New York: This lack of choice can give a new competitor a foothold in the market. With the use of their talent management software, and human resource department helps the IBM organization meet these challenges.

Such an infrastructure investment is often postponed in times of uncertainty or slowing economy growth.

SWOT analysis of IBM

There are gaps in the product range sold by the company. Integration of products and services Weaknesses Expensive service and software solutions Focus mainly on large enterprises Opportunities Expand services and software divisions Increasing demand of cloud based services Threats Increasing competition in the cloud computing market Slowing growth of world economy Strengths First mover in cloud Ibm swot essay solutions for enterprises.

Innovative workforce science, analytics and collaboration factored into the mix allows for the connection to be made. Economic uptick and increase in customer spending, after years of recession and slow growth rate in the industry, is an opportunity for IBM to capture new customers and increase its market share.

MIT Press, O. New environmental policies — The new opportunities will create a level playing field for all the players in the industry. Company has also been awarded as 1 company for leaders; 1 green company worldwide; 2 most respected company; 5 most admired company; and has received many more awards This has resulted in a very positive and strong brand reputation.

The expansion has helped the organization to build new revenue stream and diversify the economic cycle risk in the markets it operates in. Strong distribution network — Over the years IBM has built a reliable distribution network that can reach majority of its potential market.

IBM has a priority to the customer protect their most intimate information as never before. Free Press, A. Best Global Brands This should open a window of opportunity for IBM in other product categories. Increasing demand of cloud based services.

Secondly the supply of new products is not regular thus leading to high and low swings in the sales number over period of time. Organization structure is only compatible with present business model thus limiting expansion in adjacent product segments.

Over the last 13 years, from toIBM has acquired more than companies in strategic areas including analytics, cloud, security and commerce. Social media has made the communication of family and friends at the fingertips of anyone who has internet connection. With more cash in bank the company can invest in new technologies as well as in new products segments.

This often involves buying hardware, software and services from IBM at the same time, which is very costly expenditure for any size of enterprise.IBM allowed Lenovo to use its logo for its PC products (Laptop and Desktop) for 5 years, but Lenovo only used IBM logo on its Thinkpad series.

IBM SWOT Analysis / Matrix

The only association between Lenovo and IBM was the IBM logo on its Thinkpad brand names. The SWOT Analysis of Lenovo-IBM Acquisition Essay Sample. Case study: The acquisition case of American IBM Personal Computer by the Chinese computer company Lenovo.

This article uses SWOT matrix to analysis the post-merger situation of Lenovo’s PC business and try to demonstrate a possible roadmap for future business.

Ibm Swot Analysis

IBM focuses on providing customized solutions for large and medium enterprises. This is a very profitable business model but captures only a small share of the market.


The rest of the market is often satisfied with off-the-shelf software products and services. IBM S.W.O.T Analysis Of all of the computer printer companies in the world, the International Business Machines Corporation (IBM or "the company"), has been a leading force in its arena for many of years.

Not only is IBM one of the leading companies, it is one of the largest. SWOT analysis is a strategic planning tool that can be used by IBM managers to do a situational analysis of the firm. It is a useful technique to analyze the present Strengths (S), Weakness (W), Opportunities (O) & Threats (T) IBM is facing in.

Swot of Ibm Essay IBM - SWOT Analysis Strengths Since IBM was founded init has gone through a very long experience in the technological industry with a very strong brand name.

The company has a wide range of products to appeal and attract different customer needs and to maintain its competitive position.

Ibm swot essay
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